Lead Management Blog

Recent Blog Posts:

2808, 2017

Segmenting & Personalizing Emails to Advance Customer Engagement

At the recent B2B Online Digital and eCommerce Event for Manufacturers and Distributors in Chicago, Marta Dalton, director of B2B e-commerce for Coca-Cola, talked about how Coca-Cola [...]

501, 2017

Reverse-Engineer Google’s Research to Serve Up the Best, Most Relevant Content for Your Audience

As any search marketer knows, the SERP is the front-lines of Google's multi-billion dollar consumer research machine. So naturally, they’re well-aware of what searchers want. In his [...]

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